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Stock Indices: Dow Jones falls for the first time in three days, dragged down by Coca Cola, Wal-Mart

On Friday Dow Jones Industrial Average traded within the range of 16,623.91-16,795.98. The benchmark closed at 16,639.97, shedding 0.34% (57.32 points) on a daily basis. It has been the 11th drop in the past 19 trading days and also the sharpest one since February 11th. The daily high has been the highest level since January 7th, when the blue-chip gauge went up as high as 16,888.36. In weekly terms, the Dow climbed 1.51% in the past week, while extending its advance from the week ended on February 21st. The average has increased 1.05% in value so far during the current month, following two consecutive months of decline.

Among the companies included in the benchmark, 20 posted a daily decline on Friday and 10 posted a daily gain. Shares of Coca-Cola Company (KO) plunged the most on February 26th, going down 2.31% to close at $43.14. It has been the 7th drop in the past 19 trading days. February 26th low of $43.10 per share has been the lowest price level since February 16th, when a low of $43.02 per share was registered, while the daily volume (18.42M) has been the highest since February 22nd. Coca Cola has added 0.58% to its value so far during the current month, while being poised to mark its fifth gain in the past six months.

The shares of Wal-Mart Stores Inc (WMT) marked the second worst performance within the Dow on Friday, falling 2.25% to close at $66.51. It has been the 9th drop in the past 19 trading days. February 26th low of $66.30 per share has been the lowest price level since February 24th, when a low of $65.72 per share was registered, while the daily volume (10.98M) has been the highest since February 23rd. The largest retailer globally has gone up 0.20% so far during the current month, while being poised to mark its fourth straight month of gains. On Friday Wal-Mart shares tumbled suddenly from daily highs after the Wall Street Journal reported that the retailer axed over 100 job positions from its corporate office in Bentonville, Arkansas in the past week.

At the same time, the shares of EI du Pont de Nemours and Company (DD) registered the most notable daily increase within the DJIA on February 26th, going up 1.80%, to close at $61.51, while marking their 12th gain in the past 19 trading days and also a third consecutive one. February 26th high of $61.83 per share has been the highest price level since January 8th, when a high of $62.76 per share was reached. DuPont has added 16.60% to its value so far in February, following a 20.78% slump in January.

Boeing Company (BA) was the second best performer within the Dow on Friday, rising 1.42%, to close at $118.48, while extending the gains from Thursday. February 26th high of $119.45 per share was a lower-high test of the high from February 10th. The aircraft producer has lost 1.61% so far in February, while being poised to mark its fourth successive month of decrease. Boeing shares lost ground at the start of last week, after the main industry competitor, Airbus, said its first-quarter new orders rose.

On a weekly basis, 13 shares posted gains and 17 posted a drop during the business week ended on February 26th.

Daily and Weekly Pivot Levels

By employing the Camarilla calculation method, the Monday pivot levels for DJIA are presented as follows:

R1 – 16,655.74
R2 – 16,671.52
R3 (range resistance) – 16,687.29
R4 (range breakout) – 16,734.61

S1 – 16,624.20
S2 – 16,608.42
S3 (range support) – 16,592.65
S4 (range breakout) – 16,545.33

By using the traditional method of calculation, the weekly pivot levels for DJIA are presented as follows:

Central Pivot Point – 16,533.94
R1 – 16,902.01
R2 – 17,164.06
R3 – 17,532.13

S1 – 16,271.89
S2 – 15,903.82
S3 – 15,641.77

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